What Are YouTube Shorts?
YouTube Shorts. These are short videos that can last up to 60 seconds and are uploaded to YouTube. They serve the general objective of entertaining or educating your audience. This is the YouTube equivalent of TikTok and Instagram Reels, which have become popular in the previous year or two. But the key question is whether it will benefit your business and your YouTube channel or not?
Let’s find out.
How Do You Make YouTube Shorts?
You can use your smartphone, or you can upload a short video up to 60 seconds on your PC with a square or vertical aspect ratio.
The Benefits of YouTube Shorts
Shorts appear to be an excellent strategy to attract new users and raise brand awareness on the platform. You can provide value which can come in many forms, whether it’s via quick tips, a how -to, something funny or entertaining, etc. Consider the pain points or goals that your audience has in relation to your business or industry, and then use Shorts to address those pain points and goals.
YouTube Shorts Ideas
1. Fast hacks
Share interesting hacks that can be related to any topic that you are interested in, or it may be a hot topic that’s trending all around the world, and it could demonstrate some time-saving tips for viewers.
2. Debunking a Myth
Take a frequently known misconception about your niche or industry and debunk it with a compelling personal example.
3. Interesting and fun facts
Do some internet research, study some books on the topic, and tell those facts in a single video.
4. Tell a short story
Focus on the most critical points and tell a story in quick steps.
5. Entertainment
Create videos that have only entertainment purposes.
6. Quick Reviews
This review will be the short review of something that you have been using or something new you have bought.
Tips to Grow Your Channel With YouTube Shorts
- Use attractive title that invoke interest. Based on recent research, the title is the most important factor for any successful YouTube shorts.
- Shorts are appearing in search results, so you should use relevant video tags.
- Use fast paced video editing and trending music.
- Add subtitles.
- Use strong hooks in the first 3-5 seconds.
- Uploading Shorts consistently will help you hook your audience towards your content, and this will help you outshine your competition and make a strong impact on YouTube.
To sum up, YouTube Creators can’t afford to ignore Shorts now that YouTube is monetizing them. You shouldn’t avoid it as well. Be prepared with high quality videos. YouTube Shorts videos can be seen not only in Shorts, but also in regular browsers. As a result, make high-quality videos as much as feasible to grow your views and subscribers.
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