There are thousands of videos uploaded on YouTube each day and unless you know what you are doing you will be lost over and over again. In this video, I will tell you how to create videos that people want to watch and what are you doing wrong that encourage people to click off your videos.
How To Get People To Watch Your YouTube Video?
1. Create Valuable and Interesting Content
When people decide to watch your videos, then you have to give them value as a reward for their time. You have to be unique and try a lot of things till you hit the jackpot. Don’t try to imitate anyone. Just be yourself and your channel should be recognized as a brand itself. What would your target audience want to learn? Find out the topics to solve their problems or answer their questions.
2. Make An Effort
With the content that you’re putting out there, you should make some effort. Make sure anything in your background doesn’t distract your viewers. Reduce background noise. Adjust lighting. You can learn a lot by watching some of your favorite YouTube channels and check what they do.
3. Bored To The Bone
If you are creating talking head videos, then don’t keep talking without changing camera angles or add some interesting B-rolls or sound effects. How many videos have you watched lately and you rarely get a single piece of useful information? People have short span of attention. That’s why on my first channel, I only publish videos around 3-5 minutes that are packed with helpful information on how to build muscles and burn fat.
Think about what you can do to make visually exciting videos. You can use some images or video transitions to make your videos more visually engaging.
4. Be Confident In Front Of The Camera – Stop Being Nervous
It’s quite natural to feel a bit nervous while filming and putting yourself out for people. But, if you start to be nervous then that probably would turn off viewers. It can be uncomfortable to watch nervous and tense people talking. You can practice filming and try to identify anything that makes you nervous.
When you are shooting your videos, imagine that the camera is one of your friends and speak to it as in a normal conversation. Do yourself a favor and look directly into the camera. I see a lot of content creators looking into the wrong part of the camera and it looks unprofessional. Take your time and adjust the camera so you will be able to know where to look in the lens.
5. Tease And Engage Your Audiences
Find out something to highlight or discuss briefly, but save the rest of the information in the video later on. Your viewers will stick around to find the answer.
6. Deep Questions To Ask Yourself
Good video content has its own identity. Ask yourself these questions before shooting any video:
What type of video would you watch till the end? Are you offering something new that no one has ever seen before? Are you going to provide value for your viewers?
7. Too Long and Unnecessary Intros
Make the first 10-15 seconds count to encourage your audience to continue watching your videos. Don’t use long video intros. 5-10 seconds max is the sweet spot. I often find youtubers talk for about 2-3 minutes before actually saying anything related to the main title or topic. People have short attention span especially when watching videos online.
The key to creating successful video is to have valuable content. Give your audience a reason to introduce you to someone else!
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